10 brilliant business ideas to kickstart the new year

Target your business with the wealth of information from the Australian census.

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New year, new you? Here are 10 great ideas to help take you and your business forward in 2018.

1. Dive deep into the census

With the 2016 Australian Census containing nearly three million tables of data, drilling down into the census can enhance strategic business decision-making.

Demographer Bernard Salt says the data is under-utilised. 

“Dive in, swim around and get used to it,” he advises, but beware you need to compare between at least two censuses “because it is growth and change that creates opportunity”.

Through 2018 the Australian Bureau of Statistics is bringing together data from the 2006, 2011 and 2016 censuses, potentially creating an even more valuable business tool.